CBI hosted the first-ever Broadcast Management track at the College Media Mega Workshop last week in Minneapolis and the results exceeded even our most optimistic projections.
Thirty students and advisers gathered on the beautiful campus of the University of Minnesota for an intensive, three-day workshop designed to give them the tools to
hit the ground running and improve their media outlets in the coming school year.
Attendees learned from the best — and I don’t just mean the five CBI board members who led sessions. College Media Business and Advertising Managers (CMBAM) president Tami Bongiorni led an underwriting workshop. Frank LoMonte of the Student Press Law Center presented on the legal issues we all face in broadcasting and social media. Local morning show co-host Falen Lambert taught them how to put design a show. And they were able to visit the magnificent studios of Radio K (KUOM) at the University of Minnesota.
CBI is grateful to our hosts, Associated College Press, for inviting us to join them, CMBAM and College Media Association at the Mega Workshop. Collaboration of this sort among college media groups enhances our ability to provide great services to our members. We hope to join them again in Minneapolis next summer.
We hope you join us there, too.